Greenifesto

As part of our ongoing commitment to mindfulness of both our impact on the world, and our inherent interdependence, Authentic is engaging in a open-ended process to mitigate our impact on the environment as a company and as individuals. We are clear that through careful attention to our consumption, we can dramatically reduce our fossil fuel-based energy use, we can create significantly less waste, and we can work to abate our emissions and consumption. We'll be doing this in a number of different ways, including:

• Flying 20% less miles in 2010. Flying generates much more greenhouse gases than driving; by consolidating smaller trips, flying direct, and using trains when possible, we will be able to cut our carbon emissions dramatically.
• Using 50% less paper in 2010. We're reading our scripts electronically and being much more careful about what we print.
• Using only environmentally safe cleaning chemicals for the office.
• Making public transportation available to our employees through the New York City TransitCheck program, and encouraging our team to use taxis only as a rare exception.
• Cutting general waste by 25%. We've dramatically reduced our use of disposable goods and we're committed to vigilance in recycling.
• Offsetting our carbon emissions via the purchase of trees through projects like the New York Restoration Project and/or carbon offsets via organizations like TerraPass.

We're also taking a look at our personal consumption, and exploring solar energy, composting, and recycling in our every day lives.

We encourage our clients, business partners, and friends to join us in our journey toward sustainability and well-being for the entire planet.